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In May 2000, Sally Allen secured a new business partnership for MCC with Mitsubishi Motors agreeing a 3-year deal to become the official supplier of vehicles to MCC. The sponsorship will give Mitsubishi, marketing, promotional and hospitality opportunities at the international home of cricket .

In 1999 Sally Allen negotiated a three-year deal for Buxton Water to sponsor the MCC's major new programme of events for schools.

The sponsorship received a Sportsmatch Award thus ensuring an investment of over 300,000 into the development of ball skills, cricket clinics and cricket camp activities for children, who have previously not had access to the sport or the necessary facilities.

In September 1996, exclusively on behalf of the MCC, Sally Allen successfully concluded negotiations with the NatWest Bank to sponsor the new high-profile and innovative Media Centre at Lord's Cricket Ground for 2.6 million.

Responsibilities included the creation of the proposals & presentations, identification of commercial partners for sponsorship and final negotiations.

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