HarperCollins, the international publishers, retained USP for 4
years to develop and promote business and sales for their
sports publishing arm, CollinsWillownowHarperSport.
HarperCollins, a wholly owned subsidiary of Rupert Murdoch’s
media empire, News Corporation, has companies around the
world including Australia and the USA as well as several
operational bases in the UK.
CollinsWillow is the UK’s leading sports imprint, publishing high-
profile autobiographies including –David Beckham, Ian
Botham, Tony Adams, Ian Wright, Nigel Mansell, Allan Lamb,
Graham Gooch, Julian Wilson, Alec Stuart, Allan Donald, Neil
Ruddock, Phil Tufnell, Paul Merson, Devon Malcolm, Francois
Pienaar, Harry Redknapp, Graham Kelly, John Jacobs, Sam
Torrance, David Ginola, Bill McLaren and a five-book deal with
Michael Owen all of which reached best-seller lists; instructional
texts from leading golfers and coaches including Ernie Els
and David Leadbetter; motor-racing biographies from James
Hunt to Jacques Villeneuve; football guides from award-winning
Simon Inglis’`Football Grounds of Britain’ and Garry Nelson’s
`Left Foot in the Grave?’ to World Cup scene-setters; rugby
union World Cup, referee and player guides; plus much more.